Enhanced search with eTailThis brings you a lot of features designed to improve your customer acquisition and increase return on investment (ROI).
Our eCommerce search stands above the competition, and finds the products that visitors are actually looking for. Many times your customers won’t know the exact spelling of a particular product, so the eTailThis system corrects all misspelled words according to your customised morphology dictionary or allows your visitors find the required product by part of the word. An incorrect spelling shouldn’t lead to a missed sale. eTailThis also includes stop word removal and hitless indexing as well as synonym processing, exceptions and blended characters.
With our eCommerce multi-level dynamic search you can also define whether the search results will match all query words, any of the query words or a phrase which matches precisely. To make sure you provide for international customers eTailThis provides full support for all global languages. We want to ensure your customers will always hit on the right product in your online store no matter what their native language is.
In addition eTailThis has much better relevance search rankings than our competitors, as our enhanced search package supports keyword frequencies, keyword proximity and ranks closer phrase matches higher with perfect matches ranked on top.
The search rankings you use for your online store are flexible so you can change them to suit your different eCommerce outlets. On the eTailThis eCommerce Platform you can also search by category names, tags or by associated SKUs.
Some customers use the search facility on your eCommerce site as a first step in their shopping quest, perhaps starting with a generic term like ‘tablets’ before evolving to ‘Android tablets’ and so on. It’s impossible of course to anticipate every conceivable search chain but you can offer search result filters and layers so your customer can refine their searches without having to start over.
Enhanced search with eTailThis means giving your customers options to refine so they are more likely to find the product they want to buy from your website. Our mission to improve your eCommerce customer acquisition also includes the provision of a quick view option in the search results which has been shown to boost sales significantly.
Finally with the eTailThis eCommerce platform we provide high searching speeds of over 500 queries/sec against 1,000,000 SKUs so your customers don’t have to wait to see all your online store has to offer.