About Joseph Gourvenec

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So far has created 16 blog entries.

Improve your content to boost conversion rates

By |September 8th, 2015|

Over the years, Search Engine Optimisation (SEO) companies have gone through a number of completely different approaches when it comes to content, from the link spamming of early websites to the keyword- based pieces of recent years. With search engines like Google and Bing developing ever more advanced technology, the world of SEO content has […]

eTailThis frontend eCommerce solutions and online marketing

By |September 3rd, 2015|

Over the last few years we at eTailThis have been busy working on creating the only comprehensive solution for online sales on the market, and now that we’re launching our system, we’ve put together this page to give you some information about how eTailThis can maximise your online sales potential.

We’re the only company in the […]

SEO pitfalls for your business to avoid

By |September 1st, 2015|


While the majority of successful businesses have come around to the realisation that Search Engine Optimisation (SEO) is a vital part of operating a business in the modern age, there are many pitfalls which end up working against inexperienced SEO marketers. As the providers of the only complete eCommerce package solution, we at eTailThis have […]

Adjust your SEO for changing search queries

By |August 27th, 2015|

Since the launch of Siri with Apple’s iPhone 4S in 2011, voice based searches have become a major part of search engine operations. With 55% of teenagers and 41% of adults claiming to use voice searching once a day in an October 2014 study from Northstar, the rise of voice searching is really not something […]

How to use online video advertising successfully

By |August 20th, 2015|


There’s no two ways around it: people don’t have a positive view of Youtube advertising, with many describing it as intrusive, annoying and unwanted. No matter how good your adverts are, you won’t see a huge amount of success with standard Youtube advertising unless you know exactly how to use it. At eTailThis we’ve put […]

Improving SEO content for technology companies with basic strategies

By |August 13th, 2015|


SEO writing can be a daunting experience, with ever changing search strategies meaning that eCommerce businesses have to be ready to constantly adapt. In the fast paced world of technology, adaptability and quality content is even more important than it is in other areas, with new product ranges requiring high- ranking content and a near […]

Maximise office supplies profit through social media

By |August 6th, 2015|



Firmly rooted as a major part of everyday life, social media is an important and often misunderstood tool when it comes to improving your office supplies profit. Many office supplies companies mistakenly believe that social media can only work for distinctly hipper industries – technology, restaurants and so on, and end up ignoring these channels […]

Why you should be advertising for smartphones

By |July 30th, 2015|

With the world of online advertising constantly changing, you need to stay on top of the game to see the best possible return on investment for your online business, whether you’re working in a fast paced business like technology reselling or even something more sedate like office supplies distribution. Over the last few years, one […]

Using Link Building strategies in 2015

By |July 23rd, 2015|

At eTailThis we’ve seen a lot of discussion about the idea that link building is something of a dead tool: Google claims to have significantly reduced the effect that external links to your site can have, but this doesn’t mean that link building is something to ignore in the slightest. A recent Moz survey found […]

Managing and improving your business’ SEO

By |July 16th, 2015|


We’ve just seen Google announce that they are searching for an SEO manager, looking to improve their position in organic search results to improve profits. While you might imagine that a company in Google’s position doesn’t need to focus on search engine optimisation, with their control over the world’s most used search engine and the […]

Boost office supplies profits with the VOW Marketing Guide

By |July 9th, 2015|



Leading office supplies distributor VOW have just released their Marketing Guide for 2016, containing a whole host of information about how to make the best use of their wide range of supplies for your business. We at eTailThis have been through the 2016 VOW guide to marketing to find the most important changes, and put […]

Changing PPC strategies with Yahoo’s Google partnership

By |July 2nd, 2015|


Following a recent negotiation of their partnership with Microsoft, Yahoo has been testing Google- powered search results as a way to support and supplement their current use of Bing. While changes are in the early stages right now, it’s always important to keep ahead of the pack when it comes to SEO, particularly with something […]

Try out new PPC strategies to boost your eCommerce revenue

By |June 25th, 2015|

It’s often tempting to stick with what you know works, especially in the world of eCommerce, where frequent changes, huge lists of options and features can leave you wanting a secure source of income. Despite how complicated it can initially seem, experimenting with PPC strategies is an incredibly versatile way to improve your return on […]

How new Google mobile labels affect your eCommerce

By |June 16th, 2015|


Smartphone searches take up a full 29% of search traffic, and are an ever expanding market as more people move into on the go searches. Many sites have simply not adjusted to this huge market, essentially cutting off a huge possibility for profit. Search engines like Google and Bing are constantly adjusting and updating to […]

Technology business tips from the VOW mid- year event

By |June 9th, 2015|


Recently having seen a 19% year on year sales growth, VOW Ireland is right up there as one of the most important businesses in Ireland. In a recent mid- year event held in Dublin’s Aviva Stadium, Vow brought together speakers from some of their largest clients. We’ve brought you some of the biggest lessons taught […]

Boost your PPC success with easy changes

By |June 2nd, 2015|


Pay per Click (PPC) advertising can often be a daunting prospect for businesses getting into eCommerce, with a lot of potential pitfalls along the way. With 10 years of experience in providing solutions to eCommerce problems, we at eTailThis have seen clients experiment with practically every kind of technique when it comes to PPC, and […]